LAFC UNVEILS NEW ‘STREET BY STREET’ JERSEY FOR 2019-20 SEASONS
OFFICIAL PRESS RELEASE:
Authentic and Replica “Street By Street” Secondary Jerseys Available for Purchase Online Beginning Saturday, February 23 at 7:00 a.m. PT
The Los Angeles Football Club (LAFC) today unveiled the Club’s new secondary jersey, the ‘Street By Street’ edition, for the 2019-20 seasons.
Authentic and Replica jerseys will be available to purchase online at www.lafc.com beginning on Saturday, Feb. 23 at 7:00 a.m. PT. Fans are invited to LAFC’s Community Day on Saturday, Feb. 23 from 12:00 p.m. to 4:00 p.m. PT in the Northwest Plaza at Banc of California Stadium. Jerseys will be available in the LAFC’s team store, HQ, with customization available. The adidas MakerLab truck will also be on hand for stylized jersey embroidering.
Designed to honor the Club’s rally cry - Street by Street, Block by Block and One by One, the new jersey showcases a detailed concrete pattern representing the texture and strength of L.A.’s streets, celebrating LAFC’s “from the streets to the stadium” community spirit. The same rally cry is found on the jock tag.
The jersey, designed by adidas, uses the Club’s emblematic wings throughout the kit to evoke speed and to communicate LAFC’s identity as the Club entersitssecond season. LAFC’s crest is displayed above the heart, along with the primary kit sponsor, YouTube TV, which reads across the front on the jersey in contrasting colors and features the brand’s iconic red play button.
Matching the primary black jersey, the inside neck tape reads “Shoulder to Shoulder,” a supporter-inspired reference to building the Club together with the L.A. community and city partners. The full kit features white shorts with gray 3-Stripes and white socks with gray LAFC wings.
LAFC kicks off their second season on Sunday, March 3 against Sporting Kansas City. Kickoff at Banc of California Stadium is slated for 5:30 p.m. PT and will be broadcast live on ESPN, ESPN LA 710 and KWKW 980 AM.